Wednesday, June 15, 2011

using social media "buttons" correctly

Today, when checking out a prospective client's webpage I noticed that their Facebook button linked me to Facebook directly, not to their business page. Be sure when using tools like this:
that the attached link goes to your specific, business page like this:

When you click the second button, you should be taken directly to CatScrap Designs (one of my wonderful clients!). Be sure if you are intentionally sending a customer away from your website or blog, that you are sending them directly to your brand on a social media site, such as Facebook. If not, you run the risk of them clicking away from you and your product for good.

Do you need help understanding how to install buttons, attach links or establish a Facebook account for your business? If you answered yes to any of these questions, please contact me.

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